Online audio library startup Audioburst has introduced a web and mobile-optimized search engine to feed users with audio content from podcasts, radio news and more.
By entering keywords, users can find audio content in the search engine. For example, by asking for news about “Donald Trump,” the search engine will show relevant radio news and programs in which the subject has been discussed. The search engine will even return results in which “the president,” instead of the full name, was mentioned. It will show specific segments in the show that have related discussions.
The two-year-old startup’s ultimate goal is to make audio content from across platforms available, namely contents from Audioburst’s own search engine and major search engines like Google and Bing, as well as contents found in smart assistant apps and voice platforms like Alexa and Google Assistant. The service is like “Spotify” for spoken content.
Audioburst previously released Google Assistant integration, an Alexa skill and developer API for third-party service providers to integrate the audio search feature. The latest Audioburst Search is a web and mobile-optimized website to get to more users and help them find scattered audio data.
Spoken audio content, unlike music songs, is not truly available to everyone and is not very well organized. Podcast content and radio news are broadcast over the radio, but after certain time period, the content will almost disappear. Only radio stations hold the audio files, and only subscribers have access to certain episodes of podcast.
Audioburst has spent two years on creating the online library and developing its AI technology, seeing audio grow more popular and gradually becomeshe next new user experience.
The startup works with over 1,000 partners including Bloomberg Radio, Fox Radio and other radio stations and podcasters to collect content. It has started to seek collaboration with TV program creators recently.
After digesting the content with natural language processing technology and truly “understanding” the meaning behind the sentences, Audioburst attaches metadata automatically so that search terms from users can bring up search results. The technology is able to identify interruptions like commercial breaks and even when a new speaker joins.
Back in June, the company announced a US$6.7 million round of funding led by Japanese speech recognition company Advanced Media.
The rise of smart speaker and smart car system may propel Audioburst to play an increasingly important role in the industry.