Voice control is leading the smart home market growth and the number of voice devices to control smart homes will reach 275 million by 2023, up from an estimated 25 million units in 2018, according to a report by Juniper Research.
Amazon and Google have both introduced “routines” for their smart speakers, allowing users to perform a series of control actions simultaneously under one voice command. For example, a “good night” command will turn off the lights and the TV, adjust the thermostat to a preferred temperature, and lock the front door lock.
For end users, routine has become the most convenient method to combine desired actions and created a cohesive user experience across the smart home ecosystem, says the report.
The report predicts that Google will remain in the second place in the smart home market, and there is still a distance from Amazon’s leadership position. Compared to Alexa, the report cites Google’s poorer ecosystem as a negative factor.
“Current AI capabilities coupled with routines means that Google’s greater AI investment will not displace Amazon’s lead. To compete effectively, Google must enhance the quality of its ecosystem,” said Nick Maynard, the author of this research.
In addition, Amazon has introduced a monetization model for Alexa skills, creating an incentive for vendors to take an “Amazon-first” approach.
The research firm forecasts that connected devices will see greater integration with voice assistants in the near future.
Shipments of connected appliances are forecast to increase 80% per annum on average until 2023. The growth is also fueled by falling average costs of connected devices – about 52% between 2018 and 2023.
“This will be crucial to manufacturers being able to position connected appliances as a central hub for the smart home,” says the research firm.