Spanish-speaking markets are ready to welcome the voice assistant vibe. Google Home just learned how to speak Spanish, while Amazon Alexa is planned to be released in Spain later this year.
Google has just announced that Google Assistant now understands Spanish, all through the Home, Home Mini and Home Max devices.
Users can go to the Assistant’s setting on the smartphone, and choose Spanish as a default language in “Assistant language.” The wake-up word remains the same as “Ok, Google.”
Google Assistant doesn’t just live in smart speakers; it also works on smartphones. Users in Spain and Latin American regions are now able to command the Google Assistant in their native language, doing things like asking for information and weather forecast, playing music and controlling smart home devices.
Google currently provides three localized versions of Spanish, for Spain, Mexico and the U.S. Also, Google released its smart speakers in Spain last week and in Mexico this week.
Google announced earlier this year it will bring 22 additional languages to the Assistant by the end of 2018. Currently, the Assistant speaks English, French, German, Italian, Spanish and Japanese.
Amazon Alexa to Follow Soon
Also this month, Amazon announced that developers in Italy and Spain can start to build voice skills using the Alexa Skills Kit (ASK). And Echo devices will become available in those two European markets later this year.
Sonos and Bose also announced that they will offer Alexa-powered devices in Italy and Spain by the time Echo speakers are launched.
Current Alexa skills can also be activated using these two languages, said the company.
Amazon follows the strategy of first localizing regional contents and then entering the markets. It gathered local developers and launched services to consumers when there are enough useful information.
Alexa now speaks English, German, Japanese and French.