Speaker maker Sonos has unveiled its expanded developer program, allowing integration of third-party apps and connected home interface, making it easier to integrate Sonos into the smart home.
With the release of the API under the developer program, home hubs of Control4 or Creston will be able to control the Sonos speaker. One of the first partners on board is IFTTT, an Internet service connecting actions with hundreds of different apps and devices.
The extended program’s API allows for audio notifications. The “preview phase” feature allows a connected doorbell to send alerts to Sonos speakers at home if it detects somebody at the door.
The feature isn’t exactly the same as voice assistant Amazon Alexa. It works directly between devices and Sonos hardware. Sonos says that it’s also working with Samsung SmartThings for other possibilities to apply audio notifications.
“Hopefully in a year, we’re gonna be discussing all these interesting and innovative integrations that are coming out,” Lidiane Jones, vice president of software product management at Sonos, told The Verge.
The new developer program is likely to bring many new opportunities to Sonos, as there are possibly hundreds of third-party applications and connections. Besides making smart speakers powered by multiple voice assistants, Sonos can now re-position itself in the smart home industry, since everyone may need a speaker at home for home entertainment purposes.
Sonos has just become a public company in the beginning of August. It might need to work out different strategies other than making speakers to secure investors’ confidence.
In addition to launching the new developer program, Sonos has unveiled its latest product – the Sonos Amp. It’s a standalone speaker which supports over 100 streaming services including Apple’s AirPlay 2 and can be controlled via Alexa. It isn’t a smart speaker, but can be connected with other Alexa-powered speakers and help create multi-room audio effects. The Sonos Amp will be available for US$600 in February 2019.